Turning Kingsday into a clean up day
Once the street market on King’s Day is over, people often leave a flea market behind them. So Guus came up with the Omkleed cloth for the city of Utrecht.
This is a cloth that people can use to display what they are selling and, once they are finished, they can use it as a garbage sack to deposit their garbage. An appealing item and also 100% recyclable, making it an idea that could go straight in the bin.