Guus is a sales activation company with a strong focus on custom-made premiums. We turn them into the strongest communication methods that you can use for marketing.
All the ideas that we develop are rooted in your brand and the relevant market. That’s why we ask quite a lot of you as well. After all, that’s how we create, the sparkling premiums and promotions that we offer worldwide for numerous top brands.
Edy Palma
Head of design
Harrald Heine
Head of production
Arjan Mens
Head of creation
Jakko van Ommen
Head of company
Overhead
non-active
No, we are not AskGuus Worldwide Limited and we don’t have offices across the globe. But we do have unlimited opportunities at our fingertips. With a compact team of permanent staff and a wide network of professionals and producers we operate around the world for customers in the Netherlands and beyond.
We like custom-made premiums and you like a successful activation (good combination 1). A premium that lets you grow sales and develop your brand at the same time (good combination 2). Lots of brands fail to exploit the power of this combination. Other brands do actually manage this — and they request this kind of premium from Guus. We apply competitive rates, we have an efficient and flexible team, we have no overheads and we work with a global network of suppliers. Good for the quality of your premium and for your budget. And those two things make good combination 3.
Arjan Mens – Head of Creation
Premium development
We develop custom-made premiums that let you grow sales and develop your brand at the same time. We do this by thinking in terms of markets rather than products. By taking a broader view of your marketing policy, we turn a premium into one of the most powerful marketing tools available.
Sales activation
A good and surprising sales promotion? Grab your cellphone, get your right or left pointer finger moving and press +31 (0)20 260 00 17.
Loyalty programs
Guus brings in new customers through the front door, but also makes sure they don’t walk straight out of the back door. We do this by developing loyalty programs that ensure strong customer loyalty.
Joint promotions
Join us! We work with a large network of brands and can always link you with another strong brand to create a successful joint promotion.
Production
Guus provides support throughout the production process. We work with a wide and global network of suppliers, so we can operate quickly and offer top quality at competitive prices.
Jakko van Ommen – Head of company
Reach out for Guus and we will get down to work straight away for you. Preferably we get involved in an early stage of the process. This way we maximize results by providing guidance at important crossroads along the way. But this isn’t a deal-breaker, of course; you can always get us on board at each separate step.
Step 1: Briefing, brainstorm
Together we determine the starting points for the briefing or we joinly complete the briefing for the intended promotion.
Step 2: Developing the concept
The creative team develops several concept directions that we will discuss with you. If you are inspired and convinced, you will choose 1 concept.
Step 3: Working out the concept
We will develop and optimize the concept that is chosen. As part of the promotion we make a prototype of the premium.
Step 4: Execution and production
All aspects of the sales activation are being planned and prepared for. The premiums & POS materials are being produced and delivered to you under close monitoring and supervision of Guus.
Harrald Heine – Head of production
